Jennifer Ouellette originally shared this post:
There's a hint of the "duh" quality to this research, but interiguing nonetheless.
"It turns out, they say, that various online behaviors are a good indicator of personality type. For example, conscientious people are more likely to post asking for help such as a location or e-mail address; a sign of extroversion is an increased use of emoticons; the frequency of status updates correlates with openness; and a measure of neuroticism is the rate at which blog posts attract angry comments."
The ability to automatically determine personality type could change the way social networks target services to users